Getting SMART with setting your Marketing Goals!

Getting SMART with your Marketing Goals!

It’s time to stop the guessing game.

It’s the first Monday of the month and you’ve just taken your seat around the large conference room table in preparation for the monthly management meeting (internally shooting yourself for not leaving home in time to grab that much needed Starbucks on the way, that pesky snooze button!). You take a peak at the agenda and are excited to see that you are 5th on the list. You think to yourself, “Yes! I’ll have time to put some more thought into these goals.”.

In Digital Marketing, ViewSource GROUP

Your Website Should Be Your #1 Salesperson!

Your Website Should Be Your #1 Salesperson!

We know how it is, you go into work each day with big plans to make those website improvements finally happen! The day goes by with interruptions, new projects, tasks that take longer than expected, and numerous other things that get in the way. Sadly, another day has gone by and you leave the office disappointed but think, "oh well, maybe tomorrow".

In Digital Marketing, Websites, ViewSource GROUP

5 Reasons to STOP Using Spreadsheets to Manage Product Information

Microsoft launched Excel in the mid 1980’s as a simple tool to improve productivity. We all know how easy it is to create our own spreadsheets to help us manage our processes. What we forget is that many of our associates also have their own versions of the same or similar data. This causes complexity and challenges for any organization large or small.

In ViewSource GROUP, Product Information Management

ViewSource Group Introduction

Back in 1996, at the dawn of the commercial Internet, ViewSource came in to being as one of Cincinnati’s first Web Design and Development companies. A lot of people ask about the name ViewSource. It stems from those early days when coders would right click on a web page and select the menu option “View Source” (as in to view the source code) to see how a site was coded.

In Digital Marketing, Prograde, ViewSource GROUP

Introducing New Website and Brands

Prograde is extremely excited to announce the launch of the NEW! It has been a long, yet extremely educational journey into our business, our clients’ interpretation of what we do, as well as fully understanding our clients’ needs. This knowledge, our acquisition of ViewSource, the growing number of expert services we provide, and the merging of traditional marketing with the new realities of social media and technology, all led us to acknowledge that it was time for a few changes.

Prograde is formed by 4 pillars of services that can be leveraged individually or as a whole. By focusing on each pillar, everything became clear. We are proud to introduce the 5 new Prograde brands, one for each pillar of our offerings, in addition to a fifth brand dedicated to launching programs and campaigns that harness the strength of all 4! . Please continue to read for a quick summary of each brand, and be sure to subscribe to our blog to learn more.

In Websites, Prograde, 360 Marketing, LOGO, EDGE, ViewSource GROUP, MATERIAL ID