It’s Monday morning and you are ready for the monthly sales and marketing meeting. All the company leads will be there wanting to know how successful your marketing initiatives have been, and you’re beginning to feel the heat! Maybe you haven’t reached your goals, or maybe you have successfully achieved your goals, but you are not seeing positive growth as a result. Does this sound familiar (or at least similar)?
It’s the first Monday of the month and you’ve just taken your seat around the large conference room table in preparation for the monthly management meeting (internally shooting yourself for not leaving home in time to grab that much needed Starbucks on the way, that pesky snooze button!). You take a peek at the agenda and are excited to see that you are 5th on the list. You think to yourself, “Yes! I’ll have time to put some more thought into these goals.”.
We know how it is, you go into work each day with big plans to make those website improvements finally happen! The day goes by with interruptions, new projects, tasks that take longer than expected, and numerous other things that get in the way. Sadly, another day has gone by and you leave the office disappointed but think, "oh well, maybe tomorrow".
Well, if you’ve read anything in the last year on the topic, you know that Facebook has quickly become a major player and ignoring it is most definitely not an option. In fact, we will highlight facts that will probably shock you (and most likely cause LinkedIn execs to shake a little in their boots).